Legal

Terms of Service

These terms form the agreement between you and us when you install or use any Spark AI agent from the GoHighLevel Marketplace.

Last updated: 16 July 2026

1. Who we are

Spark AI (“Spark AI”, “we”, “us”) is a product of GHL Spark, registered at 371/3 Sonadanga RA, Khulna, Bangladesh. You can reach us at ghlsparkai@gmail.com or by phone on +8801303519535.

2. The service

Spark AI provides AI voice and conversion agents that install into your GoHighLevel (“GHL”, “HighLevel”) account as a HighLevel Marketplace application. Depending on the agent, the service may answer inbound calls, place outbound calls, qualify callers, book appointments into your calendar, send SMS follow-ups, and record and transcribe conversations into your GHL CRM.

We provide the software. You remain responsible for how it is configured, what it says to your callers, and whether that use is lawful in the places you operate.

3. Installation, permissions and access

You install Spark AI from the HighLevel Marketplace. Installation runs a standard OAuth 2.0 authorisation in which you grant the app permission to access parts of your GHL location on your behalf. HighLevel shows you the exact permissions (scopes) requested before you approve them.

  • We request only the scopes the agent needs to do its job, and we use that access solely to provide the service to you.
  • You are authorising access to the location(s) you select at install time. If you install on behalf of a client sub-account, you confirm you are entitled to do so.
  • You may withdraw that access at any time by uninstalling the app from your GHL Marketplace or revoking its authorisation. Uninstalling stops the agent working.
  • On uninstall we stop processing your data and delete or de-identify the location's data within the retention period set out in our Privacy Policy, except where we must keep records to meet a legal obligation.

Your use of Spark AI must also comply with HighLevel’s own Marketplace and platform terms; installing or keeping the app installed in breach of those terms is also a breach of these terms. See our Privacy Policy for what we access and why.

4. Your account and your clients

  • You must give accurate registration details and keep your credentials secure.
  • You are responsible for everything done under your account, including by your staff and by any client sub-account you operate the agent on behalf of.
  • If you resell or white-label an agent to your own clients, you are responsible to them for it, and you must ensure they accept terms at least as protective as these.
  • You must be at least 18 and able to enter a contract.

5. Acceptable use

Your use of the agents is subject to our Acceptable Use & AI Policy, which forms part of these terms. It covers call recording, caller consent, AI disclosure, messaging and A2P compliance, and prohibited uses. Breaching it is a breach of this agreement and we may suspend the service immediately.

6. GoHighLevel and other third-party services

Spark AI runs on top of HighLevel and depends on services we do not control — including GoHighLevel itself, your telephony provider (such as Twilio or LC Phone), and the AI model providers that power speech and language understanding.

Your relationship with HighLevel is separate from your relationship with us and is governed by HighLevel’s own Terms of Service and Privacy Policy. Likewise, your use of your telephony and AI providers is governed by their own terms. We are not liable for those services’ outages, changes or decisions, and an interruption in one of them may interrupt the agent.

7. Fees, trials and billing

Plans, call allowances and prices are as shown at the point of purchase. Free trials, cancellation and refunds are covered in our Refund & Cancellation Policy. Fees exclude taxes unless stated. We may change prices on 14 days’ notice; changes do not affect the period you have already paid for.

8. Intellectual property

We own the Spark AI software, models, prompts, templates and branding. You get a non-exclusive, non-transferable right to use it while your subscription is active. You own your own content — your scripts, your contacts, your call recordings and transcripts. You grant us only the licence we need to operate the service for you.

9. AI output — no guarantee of accuracy

AI systems are probabilistic. The agent can mishear a caller, misclassify an enquiry, transcribe a word incorrectly, or book the wrong slot. We do not warrant that any output is accurate, complete or fit for a particular purpose, and the agent must not be used as the sole basis for a decision that carries legal, financial, medical or safety consequences. You are responsible for reviewing its output and for the outcomes of acting on it.

10. Availability

We aim to keep the service available but do not promise uninterrupted operation. We may suspend it for maintenance, for security, or if your use threatens the platform or breaches these terms.

11. Limitation of liability

Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud, or for anything else that cannot lawfully be limited.

Subject to that, we are not liable for lost profits, lost revenue, lost business, lost bookings, or indirect or consequential loss; and our total liability in any 12-month period is capped at the fees you paid us in that period.

12. Indemnity

You will indemnify us against claims arising from your use of the agents in breach of these terms or the Acceptable Use Policy — in particular claims brought by your callers or your clients relating to call recording, consent, or unsolicited outbound contact.

13. Termination

You may cancel at any time by uninstalling the app or ending your subscription. We may terminate for material breach, for non-payment, or if required by law or by HighLevel. On termination your access stops; you should export your data first, as we may delete it after the retention period set out in our Privacy Policy.

14. Changes

We may update these terms. Material changes will be notified by email or in-product before they take effect. Continuing to use the service after that means you accept them.

15. Governing law

These terms are governed by the laws of Bangladesh, and the courts of Bangladesh have exclusive jurisdiction.